diff --git a/backend/account/migrations/0035_shopmodel_customer_pickup_description_and_more.py b/backend/account/migrations/0035_shopmodel_customer_pickup_description_and_more.py
new file mode 100644
index 0000000..5dff006
--- /dev/null
+++ b/backend/account/migrations/0035_shopmodel_customer_pickup_description_and_more.py
@@ -0,0 +1,23 @@
+# Generated by Django 5.1.2 on 2026-02-24 13:14
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ('account', '0034_add_telegram_chat_id_to_shop'),
+    ]
+
+    operations = [
+        migrations.AddField(
+            model_name='shopmodel',
+            name='customer_pickup_description',
+            field=models.CharField(blank=True, max_length=500, null=True, verbose_name='توضیحات دریافت حضوری'),
+        ),
+        migrations.AddField(
+            model_name='shopmodel',
+            name='customer_pickup_title',
+            field=models.CharField(blank=True, max_length=40, null=True, verbose_name='عنوان دریافت حضوری'),
+        ),
+    ]
diff --git a/backend/account/models.py b/backend/account/models.py
index 95f1022..3863b82 100644
--- a/backend/account/models.py
+++ b/backend/account/models.py
@@ -145,6 +145,10 @@ class ShopModel(models.Model):
     commission_percent = models.DecimalField(max_digits=5, decimal_places=2, verbose_name='درصد کمیسیون')
     telegram_chat_id = models.CharField(max_length=100, blank=True, null=True, verbose_name='شناسه چت تلگرام', help_text='برای ارسال خودکار فاکتورها به تلگرام')
 
+    customer_pickup_title = models.CharField(max_length=40, verbose_name='عنوان دریافت حضوری', blank=True, null=True)
+    customer_pickup_description = models.CharField(max_length=500, verbose_name='توضیحات دریافت حضوری', blank=True, null=True)
+
+
     def __str__(self):
         return f"{self.user.phone} - {self.shop_name}"
     
diff --git a/backend/product/serializers.py b/backend/product/serializers.py
index a9ca9dc..5de5971 100644
--- a/backend/product/serializers.py
+++ b/backend/product/serializers.py
@@ -157,6 +157,8 @@ class DynamicProductSerializer(serializers.ModelSerializer):
     best_deal_price_after_discount = serializers.SerializerMethodField()
     best_deal_discount = serializers.SerializerMethodField()
     main_image = serializers.SerializerMethodField()
+    customer_pickup_title = serializers.SerializerMethodField()
+    customer_pickup_description = serializers.SerializerMethodField()
     def __init__(self, *args, **kwargs):
         super().__init__(*args, **kwargs)
         view_type = self.context.get('view_type', 'all')
@@ -174,7 +176,7 @@ class DynamicProductSerializer(serializers.ModelSerializer):
         view_type = {
             'list': ['id', 'name', 'rating', 'slug', 'category',  'colors', 'image', 'best_deal_price_before_discount', 'best_deal_price_after_discount', 'best_deal_discount', 'main_image'],
             'slider': ['id', 'name', 'rating', 'slug', 'category', 'variants', 'colors', 'image', 'best_deal_price_before_discount', 'best_deal_price_after_discount', 'best_deal_discount', ],
-            'instance': ['id', 'name', 'description', 'rating',  'slug', 'meta_description', 'meta_keywords', 'meta_rating', 'category', 'related_products', 'in_pack_items', 'variants', 'colors', 'added_to_favorites', 'image'],
+            'instance': ['id', 'name', 'description', 'rating',  'slug', 'meta_description', 'meta_keywords', 'meta_rating', 'category', 'related_products', 'in_pack_items', 'variants', 'colors', 'added_to_favorites', 'image', 'customer_pickup_title', 'customer_pickup_description'],
             'chat': ['id', 'name', 'description', 'variants', 'image']
         }
 
@@ -203,6 +205,16 @@ class DynamicProductSerializer(serializers.ModelSerializer):
         return 0
 
 
+    def get_customer_pickup_title(self, obj):
+        if obj.shop:
+            return obj.shop.customer_pickup_title
+        return None
+
+    def get_customer_pickup_description(self, obj):
+        if obj.shop:
+            return obj.shop.customer_pickup_description
+        return None
+
     def get_added_to_favorites(self, obj):
         from account.models import UserFavorites
         request = self.context.get('request')